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Brand names pronunciation guide

A pronunciation guide for common brand names, using the International Phonetic Alphabet (IPA).

A

Abercrombie /ˈæbərkrɒmbi/

Activia /ækˈtɪviə/

Adidas /əˈdiːdəs/

C

Chanel /ʃəˈnɛl/

Chick-fil-A /ˌtʃɪkfɪˈleɪ/

Chipotle /tʃɪˈpoʊtleɪ/

Coca-Cola /ˌkoʊkəˈkoʊlə/

Colgate /ˈkoʊlɡeɪt/

Costco /ˈkɒstkoʊ/

D

Dunkin' Donuts /ˈdʌŋkɪn ˈdoʊnʌts/

Dyson /ˈdaɪsən/

F

Fanta /ˈfæntə/

FedEx /ˈfɛdɛks/

G

Gillette /dʒɪˈlɛt/

Gucci /ˈɡuːtʃi/

H

Heinz /ˈhaɪnz/

I

IKEA /aɪˈkiːə/

K

Kleenex /ˈkliːnɛks/

L

Lego /ˈlɛɡoʊ/

Levi's /ˈliːvaɪz/

Logitech /ˈlɒdʒɪtɛk/

Lululemon /ˌluːluːˈlɛmən/

M

McDonald's /məkˈdɒnəldz/

N

Nespresso /nɛˈsprɛsoʊ/

Nestlé /ˈnɛstleɪ/

Nike /ˈnaɪki/

P

Patagonia /ˌpætəˈɡoʊniə/

Pepsi /ˈpɛpsi/

Philips /ˈfɪlɪps/

Porsche /ˈpɔːrʃə/

S

Sephora /sɪˈfɔːrə/

Sony /ˈsoʊni/

Starbucks /ˈstɑːrbʌks/

U

Uniqlo /ˈjuːnikloʊ/

V

Vodafone /ˈvoʊdəfoʊn/

X

Xerox /ˈzɪərɒks/

Y

Yahoo /ˈjɑːhuː/

Term	Pronunciation
Abercrombie	/ˈæbərkrɒmbi/
Activia	/ækˈtɪviə/
Adidas	/əˈdiːdəs/
Chanel	/ʃəˈnɛl/
Chick-fil-A	/ˌtʃɪkfɪˈleɪ/
Chipotle	/tʃɪˈpoʊtleɪ/
Coca-Cola	/ˌkoʊkəˈkoʊlə/
Colgate	/ˈkoʊlɡeɪt/
Costco	/ˈkɒstkoʊ/
Dunkin' Donuts	/ˈdʌŋkɪn ˈdoʊnʌts/
Dyson	/ˈdaɪsən/
Fanta	/ˈfæntə/
FedEx	/ˈfɛdɛks/
Gillette	/dʒɪˈlɛt/
Gucci	/ˈɡuːtʃi/
Heinz	/ˈhaɪnz/
IKEA	/aɪˈkiːə/
Kleenex	/ˈkliːnɛks/
Lego	/ˈlɛɡoʊ/
Levi's	/ˈliːvaɪz/
Logitech	/ˈlɒdʒɪtɛk/
Lululemon	/ˌluːluːˈlɛmən/
McDonald's	/məkˈdɒnəldz/
Nespresso	/nɛˈsprɛsoʊ/
Nestlé	/ˈnɛstleɪ/
Nike	/ˈnaɪki/
Patagonia	/ˌpætəˈɡoʊniə/
Pepsi	/ˈpɛpsi/
Philips	/ˈfɪlɪps/
Porsche	/ˈpɔːrʃə/
Sephora	/sɪˈfɔːrə/
Sony	/ˈsoʊni/
Starbucks	/ˈstɑːrbʌks/
Uniqlo	/ˈjuːnikloʊ/
Vodafone	/ˈvoʊdəfoʊn/
Xerox	/ˈzɪərɒks/
Yahoo	/ˈjɑːhuː/